Founded as an investment firm focusing on the most promising startups, Hambro Perks evolved into a unique set of private market funds investing globally in equity and debt across complementary sectors and stages.

As part of the rebrand that reached out to investors, family office, and founders, Hambro Perks worked with Modern Copy, independent creative director Nicola Ould and marketing director Stephanie Bouchet.

Following creative workshops with senior leaders, Modern Copy created a new name, tone of voice, and social and advertising examples that stood up to its brand values.

We were asked to write full web content for newly named Salica as they launched their new site. Working closely with senior directors, we communicated their offering in the carefully crafted tone of voice.